FOAM Beauty Editorial

Moisturizing shampoo: How to choose the right o...

Moisturizing shampoo cleanses the scalp with mild surfactants without stripping away the hair’s natural lipid barrier. Choose sulfate-free formulas with glycerin and lightweight botanical oils, and always finish with cool...

Moisturizing shampoo: How to choose the right o...

Moisturizing shampoo cleanses the scalp with mild surfactants without stripping away the hair’s natural lipid barrier. Choose sulfate-free formulas with glycerin and lightweight botanical oils, and always finish with cool...

Hair care as a ritual: The guide to a mindful h...

A routine is something you do. A ritual is something you experience. The difference is not the products, but the presence. Hair care that takes five minutes can feel like...

Hair care as a ritual: The guide to a mindful h...

A routine is something you do. A ritual is something you experience. The difference is not the products, but the presence. Hair care that takes five minutes can feel like...

Scalp Health: The Complete Guide to a Healthy a...

Hair does not start at the hair strand. It starts at the scalp. Each hair strand grows from a follicle surrounded by sebaceous glands, blood capillaries, and a microbiome of...

Scalp Health: The Complete Guide to a Healthy a...

Hair does not start at the hair strand. It starts at the scalp. Each hair strand grows from a follicle surrounded by sebaceous glands, blood capillaries, and a microbiome of...

Weightless Volume Duo: Weightless volume for fi...

Weightless Volume Duo is formulated for fine hair that needs volume without weight. The shampoo bar effectively cleanses the scalp without stimulating excess sebum production, while the conditioner bar provides...

Weightless Volume Duo: Weightless volume for fi...

Weightless Volume Duo is formulated for fine hair that needs volume without weight. The shampoo bar effectively cleanses the scalp without stimulating excess sebum production, while the conditioner bar provides...

Deep Moisture Treat Duo: Intensive care for dry...

Dry hair is telling you something. The rough feeling under your fingers, the split ends, the dull appearance that does not disappear no matter how much conditioner you use—all of...

Deep Moisture Treat Duo: Intensive care for dry...

Dry hair is telling you something. The rough feeling under your fingers, the split ends, the dull appearance that does not disappear no matter how much conditioner you use—all of...

Co-washing: What It Is and Why a Sulfate-Free S...

Co-washing is effective for avoiding sulfates, but conditioner is not formulated to cleanse the scalp. A sulfate-free shampoo bar provides the same gentle feel while also allowing you to use...

Co-washing: What It Is and Why a Sulfate-Free S...

Co-washing is effective for avoiding sulfates, but conditioner is not formulated to cleanse the scalp. A sulfate-free shampoo bar provides the same gentle feel while also allowing you to use...